Cortina’s Marketplace platform enables brands and retailers to expand beyond their core business into new categories and products without taking on any inventory risk. The platform allows brands to sell other vendor’s products directly on their own site, keeping their own brand experience while offering complementary products for their customers. Cortina’s platform seamlessly integrates with the merchant’s ecommerce and back-end technologies allowing for real time inventory, pricing, product descriptions and images to the customer’s front end experience. The company works with a range of clients from fashion / apparel brands to D2C consumer goods companies, to editorial platforms as well as content creators.